Who We Are

About

Golden Brush

Talented up and coming makeup artists must fight off their equally ambitious and competitive rivals to win the Golden brush show in Nigeria.

Every week, contestants will be given crazy headlines and steep tasks, out of which someone must be “Washed-off”.

Can they stand the heat and be primed for the top? Is their foundation solid enough? Find out in this new reality show: Golden brush.

Who will win the Golden brush

 

Vision and Goals

Our mission is to create a new wave of in the beauty industry.

Our vision is to take the makeup industry to the next level.

GOALS: Promote the talent and beauty industry in Nigeria to the world.

OBJECTIVES:

To be able to launch at least an entrepreneur every year through the show.

Create a greater appreciation of the industry within Nigeria.

To uplift the industry to be within the top 5 in terms of revenue in Nigeria.

Executive summary

The beauty industry in Nigeria is worth approximately N500bn as of 2018 where as in the USA, it was valued at approximately USD62.5bn. This shows that the market in Nigeria still has a lot of growth potential.

The Golden brush show aims to highlight and promote not only in Nigeria products but also the bright future talents who will be the shapers and influencers of the industry in the future.

Being the first of its kind in Nigeria, we have unique opportunity to  set the pace and guide the future image of the industry in Nigeria.

Tapping into the wave of of reality TV in Nigeria currently, the blend between television and beauty is not exciting but huge. We aim to also explore the diaspora audience who are constantly craving for content from Nigeria.